Wrigley going after e-cig company in trademark suit
Wrigley is trying to take a bite out of an e-cig company for pushing liquid smokes that look an awful lot like the iconic chewing gum brands, according to a federal lawsuit. Chi-Town Vapers sells a yellow-labeled “Joosy Fruit Gum” and a green-clad “Dbl Mint E-Liquid” product that intentionally bear striking resemblance to Wrigley’s Juicy Fruit and Doublemint Mint gums, according to the company’s trademark lawsuit filed in Chicago federal court late last week.
Read the full article at: nypost.com